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Bang & Olufsen Introduces 97″ Beovision Harmony OLED TV

Bang & Olufsen, the respected Danish consumer electronics company, has recently expanded its product line with the introduction of the Beovision Harmony 97″. This latest release further consolidates Bang & Olufsen’s presence in the luxury television market, offering customers the largest LG OLED screen currently available.

Source: Bang & Olufsen

Bang & Olufsen’s Television Legacy

Founded in 1925 by Peter Bang and Svend Olufsen, Bang & Olufsen has a rich history of producing high-quality televisions, sound systems, and speakers. The company has been consistently recognized for its commitment to blending advanced technology with distinctive Scandinavian design principles.

Bang & Olufsen’s television journey began with models such as the Beovision MX 2000 and Beovision Avant, both celebrated for their design-forward aesthetic and technological prowess. The launch of the BeoVision 4 plasma television in the early 2000s marked a significant milestone, further establishing the brand’s reputation for innovative display technology.

The Beovision Harmony series, first introduced with 65″ and 77″ models, embodied the brand’s dedication to superior viewing experiences. Subsequent additions of the 83″ and 88″ options have ensured that the range caters to a variety of room sizes and consumer preferences.

A Closer Look at the Beovision Harmony 97″

The 97″ version of the Beovision Harmony enhances its appeal by incorporating the largest LG OLED screen in the market. Encased in new wood and aluminium speaker covers, the 2.15-meter-wide screen unfolds to reveal the display, adding a dynamic element to the design.

The Beovision Harmony 97″ maintains Bang & Olufsen’s emphasis on superior sound quality. It is designed to integrate seamlessly with the company’s Beolab 90, Beolab 50, or Beolab 28 home speakers, promising a robust and immersive sound experience.

Customization options are a key aspect of this new offering. The television is available in Black Anthracite, Natural Aluminium, and Gold Tone finishes, combined with wood. Moreover, Bang & Olufsen’s Atelier service offers a fully customizable design solution for customers seeking a bespoke aesthetic.

Beovision Harmony 97″ will be available in store from 15th May. Beovision Harmony 97″ will retail for 404,350 DKK, 59,000 EUR, 50,650 GBP, 63,075 USD, 515,388 CNY.