Omid Rahmat

subscribe

Breaking Down the Bill of Materials for the Google Pixel Watch

by Omid Rahmat

BOE is the exclusive supplier of the custom 1.2-inch-diameter OLED display which takes up about14% of the total BoM cost, the second most costly component after the processing and memory subsystem. BoMs are fun. …

Tags:Apple| Google| Smartwatches

Video Represents 40% of Programmatic Ad Spend in OOH

by Omid Rahmat

Billboards, large format, free-standing, elevated displays remain the most popular asset category for digital ads. But, the second half of 2022 saw roughly 10% growth in display panel, and screen/TV usage. The data is …

Tags:Advertising| Billboards| DOOH| Kiosks| Market Data

Smartphone Shipments Not Recovering Until 2024

by Omid Rahmat

After predicting a 2.8% recovery in 2023, IDC is now reducing its forecast to project a 1.1% decline in 2023 shipments to 1.19 billion units. 5G continues to grow and will account for 62% …

Tags:Market Data| smartphone

Tired: VR; Wired: MR

by Omid Rahmat

No matter how you slice it, Meta is subsidizing every VR headset it sells to the tune of 4 to 6 times the revenue it generates. That’s so crazy that you have to think …

Tags:Apple| Augmented Reality| meta| Mixed Reality| Oculus VR

Eizo Keeps Getting it Right

by Omid Rahmat

Eizo released a new monitor, the RadiForce MX217, for the healthcare industry and it got us thinking about what a neat company it is. The company recently announced the release of the RadiForce MX217, …

Tags:Dicom Medical Calibration| Eizo