Chris Chinnock – Page 37

360º Experiments with Media Companies

by Chris Chinnock

This session at the NYC event focused on what some leading media companies are doing to develop and distribute mostly VR content. For example, the NY Times started doing 360º VR news stories about …

Advertising and Marketing Panel Looks at Advertising

by Chris Chinnock

This panel explored how VR and AR are being used by advertisers today. The first conclusion: no one is making money in this area right now and there is no good way to measure …

The Business of VR Will Grow

by Chris Chinnock

This session featured a summary of market data for VR presented by Justin Hendrix of the NYC Media Lab. He started by showing the famous Gartner hype cycle chart that currently places AR near …

This panel focused on how VR/AR will change the world. In this session, leading AR/VR developers discussed how they have been impressed with this new medium and provided examples of content that had an …

NYC Media Lab Hosts “Exploring Future Reality” Workshop

by Chris Chinnock

This was a one day event hosted in Manhattan that featured a number of panel discussions, AR/VR exhibits and a series of five minute technology pitches. It was quite a good event and cast …

Tags:Augmented Reality| Mobile Display Monitor| NYC Media Lab 2016| Virtual Reality| Vol 23 - Issue 46

IRYStec to Optimize Your Display to the Ambient Conditions

by Chris Chinnock

A display’s performance is measured in a dark or dim room, but the display’s performance does not often account for the fact that it will be viewed in dark room, normal ambient illumination and …

Tags:Human Visual System (HVS)| Wide Colour Gamut (WCG)

Insight Media Releases Technical White Paper on Quantum Dot Technology

by Chris Chinnock

White paper details how quantum dot technology expands TV’s color range and enhances HDR Insight Media announced today the release of a new white paper that delves into the science behind quantum dot technology …

Tags:HDR - High Dynamic Range| OLEDs| Quantum Dots| Wide Colour Gamut (WCG)

Is the Era of “CompCine” at Hand?

by Chris Chinnock

The term “CompCine stands for Computational Cinematography, a term SMPTE Director of Engineering and Standards, Howard Lukk used to describe a new category of image capture at the recent Streaming Media for Field of …

Tags:Cinema| Light Field Cameras| Light Field Displays| Vol 23 - Issue 44

Quantum Dot Displays Identified as One Application for CHS

by Chris Chinnock

When we think of quantum dots we usually think of CdSe or InP-based structures, but it turns out that silicon-based structures can also emit light when particles of the right size are fabricated and …

Tags:Large Display Monitor| Mobile Display Monitor| Quantum Dots| Vol 23 - Issue 44

Flanders Scientific Showcases Boxio Upgrades

by Chris Chinnock

Reference monitor maker Flanders Scientific used the SMPTE conference to showcase some new capabilities for its LUT box called BoxIO. LUTs are used to create calibrated “looks” that can transform content from a proprietary …

Tags:Display Calibration| Large Display Monitor| SMPTE 2016| UltraHD (4KTV)| Vol 23 - Issue 43

Teledyne LeCroy Releasing New HDR Patterns and Images

by Chris Chinnock

At the SMPTE 2016 exhibition in Hollywood, the Teledyne LeCroy exhibit featured a preview of the forthcoming HDR Test Option “HDR Lab” for the 980 test platform. Aimed at HDR device manufacturers and post-production, …

A New SDR Production Standard?

by Chris Chinnock

That seems to be what some people at the SMPTE conference are proposing (see related article: ISO Video Proposes SDR+ Production Method). In another spin on the idea, Joe Kane and Florian Friedrich want …

Tags:HDR - High Dynamic Range| Large Display Monitor| SMPTE 2016| Vol 23 - Issue 43| Wide Colour Gamut (WCG)