US research firm Tractica has predicted that 16.7 million Apple Watches will be shipped this year, out of a total market of 24.4 million smartwatches. The figure represents a 68.4% market share. Research director Aditya Kaul commented on the usefulness of Apple Pay as a ‘killer app’, as well as demand in China. Kaul added that a price reduction is expected in late 2015, with an announcement of a second-generation model early next year.