What They Say
Apple’s CEO Tim Cook has said that Apple has now sold 500 million iPads in the last ten years, and that half of iPad buyers are currently buying their first iPad.
What We Think
One of the problems for the growth of the tablet market is that the products were pretty good at content consumption from the off. Even an old tablet may be good enough to be used for typical use. Further, they are often shared devices in the home. Apple recently released its 8th Generation iPad and fourth generation iPad Air (Here’s everything Apple revealed at its September hardware event) (BR)
