US cinema chain AMC is entering the home entertainment market, saying it has “strong studio support” enabling it to do so.
CEO and president Adam Aron made the announcement at the company’s third-quarter results earnings call, and claimed that AMC is the “largest player amongst exhibitors in the US movie industry ecosystem”.
“Twenty million guests flowing through our theatres in the United States each month, 15 million-plus sessions on our US website each month, 10 million households plus in our US AMC Stubs loyalty database. We think that AMC, therefore, can participate in a bigger slice of movie-related revenues in this country”.
