What They Say
DSCC published data from its recently released Quarterly Advanced IT Display Shipment and Technology Report on its blog and forecast that the market would rise by 328% this year to 3.6 million. DSCC defines an Advanced Monitor as one using miniLED or OLED in the display. Whereas the Advanced Notebook market is likely to swing to OLED, miniLED will drive the monitor side. (Advanced Notebooks Decline 26% But Remain Poised for 120% Y/Y Growth).
In Q1 2022, sales of the category were up 45% QoQ and 219% YoY to 412K units, with 625K expected in Q2.
OLED, of course, now includes two sub-categories and the firm said that it expects QD-OLED to account for a 27% share and WOLED to account for a 52% share in 2022. It expects OLED monitors to account for a 15% unit share of the advanced monitor market in 2022 vs a 9% share in 2021.
In 2022, by brand for advanced monitors, DSCC expects Apple to increase to a 26% unit share, up from 9% in 2021, followed by AOC at 16%, up from 12% in 2021 and Asus at 13%, down from 52% in 2021. For OLED monitors, we expect LGE to have a 43% share followed by Samsung at 11% and Asus at 9%.
Although future cost optimized G8.5 IGZO FMM VTE RGB OLED fabs have been delayed, the firm sees OLED sustaining a 15% to 21% share from 2022 – 2026. RGB OLEDs using FMM VTE equipment could be the best solution for OLED monitors due to the ability to achieve higher brightness.
What We Think
As usual, there is more detail in the blog, including a forecast by brand for 2022. In the case of notebooks, the split into advanced with miniLED and OLED seems less natural to me than it is in notebooks. I can think of a number of monitor categories that I would see as advanced that don’t include these technologies. Still, the categorisation has use in understanding the supply chain and that, of course, is DSCC’s interest! As we have discussed before, defining the market this way helps DSCC to show it is tracking growth markets, although it forecasts that monitors overall will decline in 2022 by 4% and 3% in 2023. (BR)
Advanced Monitor Display Shipments by Technology, 2021 – 2026
