Acer is re-aligning its smartphone strategy to look for revenues and profit rather than share and will de-emphasise developing regions, which are already seeing fierce competition and weak demand in some, according to Taiwanese sources. Acer will limit its cost be reducing the number of planned new phone models.
Separately, Acer said that it will sell its Liquid Z330 smartphone through Rakuten Mobile in Japan. The company started doing business in Japan from January this year.