Forecast: US connected video devices to top 1.1 Billion

What They Say

Advanced TV published a forecast from Kagan for internet-connected video devices in the US that predicts a CAGR of 2.3% from 2021-26 with around 8.5 devices per household remaining broadly static over the period. 

  • SmartTVs have the highest growth potential while
  • Consoles have the highest chance of declining
  • The market for smartphones is saturated, so is limited by population growth
  • Smartphones and tablets continue to eat into the share of notebooks and PCs
  • Streaming media devices are seeing slowing growth
  • There are now more than a billion devices in the US

What We Think

Apologies, I mis-filed this article which was published a couple of weeks ago. If you are interested in these devices, the longish article is worth a read. There’s not much new, but it is a good summary. I checked around our house (just two of us) and we have 12 connected devices + 2 in the annexe that we rent as an AirBNB. That we’re above average in this is not really a surprise! 

I remember a similar excercise years ago when we looked at the number of CD-drive mechanisms in the home. At the time, we had three teenagers still at home but with all the PCs, CD players, CD walkmen etc, we had over twenty! (BR)

 
Connected TV.JPG