Xiaomi aims to overtake Samsung as top smartphone maker in 3 years

What They Say

The Nikkei reports that Xiaomi, which has grown to be the second largest smartphone maker, passing Apple in volume, wants to get past Samsung in three years. The firm’s CEO set this out as it celebrated 10 years in the smartphone market.

The firm launched the Mix 4, a new smartphone, a new TV, a tablet and a smart speaker. (Xiaomi Mi Mix 4 Tries to Steal Samsung’s Thunder)

In the first half of this year, Xiaomi’s smartphone shipments reached 101.7 million units, growing more than 75% on the year according to IDC. (Xiaomi Now #2 in Smartphones)

What We Think

At 17%, the firm is not far behind Samsung at 18.8% in Q2, Xiaomi is not far off its target. (BR)

Xiaomi MIX 4 13 procThe Xiaomi MIX 4