NEC Display Solutions had its traditional place on the show floor at the event and because we recently reported from the Showcase in London, there was not a lot of new hardware for us to see. From a local point of view, the new UltraHD C & V series, which are in 75″ (C751Q & V754Q), 86″ (C861Q & V864Q) and 98″ (C981Q & V984Q), are being welcomed and we heard that they are ‘priced well to the market’. Locals also like the scalability from ‘dumb display’, through the Raspberry Pi to provide low cost ‘smarts’ to OPS. The two series start to sell from this month.
The new monitors have helped to rationalise the range which again is welcomed by US staff who also said that the reduced glare compared to the previous E and X series is also a positive move.
NEC was emphasising that its latest Q and V Series have accurate colour control. Image:Meko
The PX1005QL projector was launched globally at ISE, but Infocomm was the formal launch in the US of the UltraHD 10,000 lumen projector which will sell in August or September at around $25,000. Local staff are particularly keen on the fact that the L/P single chip DLP projector is filter free, allowing a long life with no maintenance. They also like the OPS slot.
NEC confirmed to us that its use of red lasers in its L/P projectors use red lasers and green phosphors, rather than simply boosting the red from a yellow phosphor.
The PX1005QL is basically maintenance free. Image:Meko
NEC also announced its NEC One global scheme for multinationals that want centralised purchasing, joint product strategy development, global pricing and commercial terms, single sales contact, coordinated globak support and after care, and connections to NEC’s global network of peers and partners.
Todd Bouman, president and CEO of NEC Display Solutions of America said:
“Our customers are increasingly more global in their structures and activities. With today’s global approach to business, customers naturally want to benefit from a more harmonized business model that can provide the international support they need in one easy place.”
Analyst Comment
I have long believed that one of NEC’s strengths is the extent to which it exploits global technology and supply chain advantages while handling marketing and sales using locals staff that are in tune with local conditions.
NEC was one of the last companies (some years ago) to contact us in Europe and ask us not to report news from the USA or Asia. However, once news is out, it’s out. So it seems that NEC has now taken a more global approach in dealing with customers and multinationals will like this. (BR)
