Samsung has opened its first experience centre in Latin America with a new location in Buenos Aires, Argentina. The two storey, 400 m² location is built into a historic mansion. The ground floor features products and helpers for Samsung product owners, while the first floor has an ‘intelligent home of the future’ that is intended to show the benefits of the latest IoT technology.
Samsung House offers various activities and events, in addition to its exhibitions. Events include smartphone photography classes given by renowned photographers, lectures on trends in fashion with prominent designers, and cooking classes. Visitors can also participate in Galaxy School to learn how to get the most out of their devices. The full agenda of public events is available here.