Hat tip to Invidis for bringing attention to a legal dispute in France involving JCDecaux, Publicis, SOMUPI, Exterion Media and Clear Channel and the outdoor advertising landscape in Paris. There is a legal dispute over the awarding of the lucrative contracts for the advertising and whether a proper process was followed. The site also says that a similar dispute is going on in Switzerland.
The main issue is the awarding of a five year deal to SOMUPI in the spring of 2017 of a five year contract without a competitive tender process. SOMUPI is 66% owned by JCDecaux and 33% by Publicis. ClearChannel and Exterion have complained about this. As a result, the contract has been cancelled from the end of December.
Because of the dispute, Le Parisien reports that adverts are not being shown on 1.630 billboards, which is leading to a loss of revenues with estimates of between €24 million and €30 million being potentially lost.
Analyst Comment
Organisations that object to the advertising and light pollution welcomed the shutdown! (BR)
