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The Wildly Fluctuating Data Around AR/VR/MR Shipments

by Omid Rahmat

IDC just came out with a report that says Meta had 80% of the AR/VR headset market in 2022 as global shipments declined 20.9% to 8.8 million units. A Chinese market research firm has …

Tags:Augmented Reality| Bytedance| CCS Insights| IDC| meta| VR

2022 Saw a Decline in AR/VR Headset Shipments

by Emory Kale

The pendulum for AR/VR headsets swung the other way through the course of 2022 as global shipments declined 20.9% year over year to 8.8 million units, according to new data from the International Data …

Tags:Augmented Reality| HMDs (Head Mounted Displays)| IDC| VR

VR/AR at FETC 2023

by Len Scrogan

At the end of my conference session analysis of FETC 2023 last month, I left the reader with a tease about a surprising upsurge in AR and VR sessions. In this short piece, I …

Tags:Augmented Reality| Education| FETC| VR

The Consistency of Apple AR/VR Headset Rumors

by Omid Rahmat

The tune hasn’t changed much, neither have the lyrics, but all indications are that Apple’s suppliers are not dancing a happy jig.

Tags:Apple| HMDs (Head Mounted Displays)| Luxshare| Pegatron| VR

ByteDance May Have a Thing to Say About VR With Pico

by Omid Rahmat

TikTok’s parent comapny, China’s ByteDance, owns a VR headset company, Pico, and despite the pressures that bear down on the company from western regulators, it is not backing away from a fight with Meta …

Tags:HMDs (Head Mounted Displays)| meta| Pico| VR

FTC Denied in VR Merger Case with Meta

by Omid Rahmat

On July 25, 2022, Meta Platforms, Inc. (“Meta”) filed a petition to recuse Chair Lina M.Khan from participating in any decision concerning the Commission’s review of Meta’sproposed merger with Within Unlimited, Inc (“Within”). Meta …

Tags:meta| oculus| VR

AR/VR/XR: Pick One, Any One

by Omid Rahmat

Apple is a multi-trillion dollar company. You have to let that sink in for a while because if that doesn’t cause you anxiety, nothing will. It also happens to have a billion loyal customers. …

Tags:Apple| Augmented Reality| HMDs (Head Mounted Displays)| meta| oculus| VR| XR

GSEO Shipping Apple VR Lens Modules This Spring

by Omid Rahmat

Genius Electronic Optical (GSEO) will supply lens modules for VR head-mounted devices, to be launched by Apple in 2023, with shipments to begin in February-March 2023, according to GSEO’s supply chain makers. DigiTimes Apple’s …

Tags:Apple| Augmented Reality| HMDs (Head Mounted Displays)| VR

7 Years of Talking About Apple AR/VR Products

by Omid Rahmat

Apple Inc. is still planning to unveil its first mixed-reality headset this year, but an even more important follow-up product — lightweight augmented-reality glasses — has been postponed due to technical challenges.  Bloomberg We’ve been …

Tags:Apple| Augmented Reality| HMDs (Head Mounted Displays)| VR

The Expanding Real Estate for Displays in Retail

by Omid Rahmat

NRF’s Big Show, the annual trade show for retail technology is being held in New York (January 15-17, 2023), the first time the show is taking place in-person in 2 years. The last time …

Tags:Augmented Reality| Digital Signage| DOOH| Kiosks| Retail| VR