Alcatel Rebrands and Repositions
by Tom Allen
TCL subsidiary Alcatel Onetouch rebranded itself to simply ‘Alcatel’ at the show, which it believes will help it reach its millenial target market. The new products are aimed at young adults such as university …
Tags:BYOD| Convertible PCs| Mobile Display Monitor| MWC 2016| Smartphones| TCL| Virtual Reality| Vol 23 - Issue 08