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CEOs Choose DOOH Over (Almost) Everything

by Super User

A Censuswide survey in the UK has found that as many as 66% of CEOs believe that premium DOOH is the most effective advertising medium. The platform was second only to TV (74%). DOOH’s …

Tags:Advertising| DOOH| Large Display Monitor| Vol 21 - Issue 39| Volume 21

WallDecaux Begins Underground Rollout

by Super User

WallDecaux – the joint portfolio of Wall AG and JCDecaux, in Germany – has begun the installation of a new nationwide digital underground network. ‘Digital Underground Berlin’ consists of 75 LCD displays at 25 …

Tags:DOOH| JCDecaux| Large Display Monitor| Transport| Vol 21 - Issue 39| Volume 21

Age UK Chooses Amscreen

by Super User

Amscreen has supplied 150 AM24 LCD displays to 150 Age UK charity stores. The screens supply live news and weather. They also highlight products and services offered by the charity. The screens are fitted …

Tags:Amscreen| DOOH| Large Display Monitor| UK (United Kingdom)| Vol 21 - Issue 40| Volume 21

CBS Outdoor Rebrands as Outfront Media

by Super User

Following its spin-off from parent company CBS Corp. (Display Monitor Vol 21 No 12), CBS Outdoor Americas has rebranded itself. From 20th November the company will be known as ‘Outfront Media’. More than 100,000 …

Tags:Advertising| DOOH| Large Display Monitor| Outfront Media| Vol 21 - Issue 42| Volume 21