Sharp Looking To Re-enter Australian TV Market


Sharp would like to re-enter the Australia TV market with Japanese-made TVs, even though several retailers are looking to reduce the number of brands they sell.

Foxconn, that are the new owners of Sharp, stated that there is every possibility that Sharp could re-enter the local Australian TV market, and that the real decision depends on how local retailers will react.

In 2016, Sharp pulled out of the Australian market despite having a premium award winning TV range. At the time, the decision was made by a management team that has since left the local subsidiary.

According to IHS Markit, Foxconn aims to increase global sales of Sharp-produced Aquos-branded LCD TVs to 10-12 million units in 2017 and will therefore increase Sharp’s LVCD TV panel production capacity in Japan.