Netflix has reached around 5 million customers and a 20% market share in Germany, two and a half years after its launch in the country. However, the market leader in German subscription VOD is Amazon Prime with a market share of 47%, followed by Sky Go and maxdome.
The figures come from the German business magazine Wirtschaftswoche which quoted a survey of 50,000 German households by market research and consultancy company, Goldmedia.
Most popular in Germany on both Amazon and Netflix are TV series. The most popular Netflix titles are, The Big Bang Theory and House of Cards, and on Amazon, The Man in the High Castle and The Big Bang Theory, are top of the list.
Netflix reaches 5 million customers in Germany
