Into AV Distribution Partner for Optoma 4K

By Isaac Oburu

Into AV has been appointed as the distribution partner for Optoma’s 4K UHD projectors, focusing on the custom install market.

The company has more than 15 years’ experience in the home cinema market and brings extensive expertise and products that complement Optoma’s forthcoming 4K UHD models, due to launch Monday 5 June.

Carl Knichel, Director at IntoAV, said.. “Having developed a strong presence in the home cinema channel for several years now, we are delighted to add Optoma 4K UHD projectors to our portfolio to be able to offer a one-stop home cinema solution to our customers.”

Tyrone Hammill, Retail Channel Manager at Optoma Europe, said: “Into AV will provide excellent regional focus and support for home cinema dealers and custom installers.

“Our 4K projectors, that IntoAV will be supplying, represent a genuine major breakthrough for the home projection market. They will be the first affordable 4K UHD projectors on the market displaying the full 8.3M pixels and are significantly more compact with a smaller chassis than all other 4K projectors. We look forward to working closely with the team at Into AV to bring these best-pound-for-pixel 4K projectors to the market.”