Immersion and Tencent Announce Agreement on Adoption of Haptics in Upcoming Mobile Game

Immersion Corporation, the leading developer and licensor of touch feedback technology, and Tencent, one of the leading internet companies in China, today announced an agreement to adopt haptics in Tencent’s upcoming 3D action role playing game, “Kowloon War.” Immersion will work with Timi Studios, Tencent’s in-house creative studio, to design and develop tactile effects for the game.

Haptics amplify the sense of immersion, and add excitement and engagement in games. Immersion’s Haptic Gaming SDK enables game developers, like Timi Studios, to leverage the vibration motor in Android mobile devices to create tactile effects that complement game action and sounds.

“Haptic technology is perfect for ‘Kowloon War,’” said Shuo Liu, managing director, Greater China, Immersion. “The design of the game provides great creative direction for adding tactile effects to enhance game play. We are excited to be working with Tencent and Timi to help them bring a richer experience to their users.”

Immersion’s Haptic Gaming SDK is a part of Immersion’s TouchSense® offerings for mobile game developers. TouchSense technology enables the use of tactile effects in games in the vast majority of Android mobile devices on the market today, with optimal haptic performance when the games are played on mobile devices running TouchSense technology in the operating system.