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Live Systems Diversifies

Live Systems Holding, the Swiss parent company of Passenger TV, has expanded its DOOH network by acquiring Sale Screen, which operates at 100 fuel stations. From 1st January 2017, Live Systems will run a sister service from the pumps, to be known as Gasstation TV, which is expected to get 130,000 viewings each day. The 660 digital billboards currently in place are to be renewed and updated. As well as advertising, the system will display news and other useful information.