Shawnee Blackwood

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Vive Bringing SMBs to CTV Advertising

by Shawnee Blackwood

Despite small and medium-sized businesses (SMBs) making up two-thirds of the U.S. economy, they currently account for only 5% of TV ad spending.

Tags:Advertising| CTV

Best Buy Doubling Down on XXL TVs

by Shawnee Blackwood

There may be a significant leap in TV size as consumers look to upgrade this holiday season.

Tags:Best Buy| large displays| TV market

NexChip and Samsung Dominate Display Driver IC Market

by Shawnee Blackwood

As demand for LCD and AMOLED displays continues to rise, NexChip and Samsung Foundry are expected to maintain their positions at the forefront of this highly competitive sector.

Tags:Display Drivers| Integrated Circuit (IC)| Market Data| Nextchip| omdia| Samsung