Asus did not have a stand at IFA, but did take the stage at a pre-show event to introduce its latest products. It beat LG, Sony, Samsung and Apple to the post with a new smartwatch, as well as a host of other mobile products.
The first wearable produced by Asus is the ZenWatch, running Android Wear with Asus’ own ZenUI interface. Primarily a health wearable, the watch acts as a companion device, able to help find a phone, unlock it and mute incoming calls. The watch uses a curved 1.63″ AMOLED touch display (320 x 320) protected by Gorilla Glass 3 and an IP55 rating. A second-generation model will be introduced next year. The watch will cost