Samsung has installed its Smart LED Signage on the outer wall of the SM Town K-pop theme park in Gangnam-gu Seoul, Korea, claimed to be the country’s largest digital signage installation. The project took seven months, from September 2017 to March 2018. The signage is four times the size of a basketball court with a total surface area of 1620m². This was made possible by connecting two LED displays together by a curved edge.
The display automatically adjusts its brightness, up to 9,000 cd/m², in accordance with the movement of the sun. It is made up of around 31,000 LED display modules and supports a resolution of 7840 x 1952, with a pixel pitch of 10mm and a refresh rate of 49,920Hz.
